Up


My contribution
Product design
Product management
Design lead

Year
2024

Up is Australia’s first mobile-only neobank, redefining what modern banking looks like for over one million users. Designed for young Australians, Up’s mission is to make money easy, and empower users to take control of their financial future.

As a product, Up stands out through its design and ability to turn complex financial tasks into simple, meaningful, and delightful experiences. Every interaction is crafted to promote financial wellbeing, build trust, and make managing money feel intuitive and rewarding.

As a Senior Product Designer, I work across multiple verticals and lead projects from idea through to execution — shaping strategy, building alignment with stakeholders and leadership, and facilitating cross-functional collaboration to bring innovative, delightful, and user-centred experiences to life.

Case Study
Saver Creation Improvements

As the Product Designer leading the Savings vertical, one of my first projects was updating the Saver creation flow. The existing flow didn’t effectively showcase Up’s unique saver options, and users lacked guidance in setting realistic savings goals or mapping a clear path to reach them.

Solution

We redesigned the flow to better surface key features in context, helping users understand Up’s automation and savings tools. We introduced goal dates, allowing users to set a target amount and timeline with a generated savings plan to guide their progress. At the same time, we refreshed the UI to feel cleaner, more modern, and visually focused, improving clarity, approachability, and overall engagement.

Impact

Users can confidently set and track goals, and our Saver features feel more engaging, helpful, and intuitive.